Jul. 28th, 2016
Did you know that 80% of people look at your website before they do business with you?
When opening your doors as a business owner, it’s important to understand that you must have a website. In this post we will explain the pro’s and con’s when starting your new website. People don’t use phone books so in order for them to know more about your business, it’s important that you present yourself online.
When learning about the internet when you start a small business, you first have to understand how it works. The internet works for you 24hrs a 7 days a week with no Sick Days! The perception for most is that, they have a simple website that post what they do. When people look at your website they have to not only know what you do but, feel who you are. A lot of business owners want to place a ton of information but, keep in mind, “People do business with business they connect with”
Connecting with your customer on the internet. This is would be one of the most important topics that most business owners strike out on. Whenever you start your website ask yourself a question once your done, “ Do this tell my story?”. Telling your story online is what your clients will value then just posting a ton of information on how great your products are. Increasing the, “Who” question on your site will dramatically increase your conversion rate when customers click on your website.
Stop with all the words! If you’re like most people searching on the web, you don’t want to read a book with a ton of words. You have to break up your website with Images and words. Our value here at Conectar Agency is 60% images and pictures (describing what you do and who you are) & 40% would be words and content ( describing who you are and why you’re so good at it). Try and sit back and look at your website and ask yourself 2 question just by looking, “ Does this show who i am? Does this show what i do?”
All the above information was based on our values. The values that we care here at Conectar Agency is that we paint the picture of who you are online. Your customers want to know not only about your products or service but, more importantly who you are and why should they do business with you. If your needing some help with getting customers to your page (SEO), designing a website or a social media marketing plan, Reach out to one of our team members to talk today!